The Chicago Blackhawks (spelled Black Hawks until 1986, and known colloquially as the Hawks) are a professional ice hockey team based in Chicago. The Blackhawks compete in the National Hockey League (NHL) as a member of the Central Division in the Western Conference and have won six Stanley Cup championships since their founding in 1926. They are one of the “Original Six” NHL teams, along with the Detroit Red Wings, Montreal Canadiens, Toronto Maple Leafs, Boston Bruins, and New York Rangers. Since 1995, the team has played their home games at the United Center, which they share with the National Basketball Association’s Chicago Bulls; both teams previously played at the now-demolished Chicago Stadium.
The Blackhawks’ original owner was Frederic McLaughlin, a “hands-on” owner who fired many coaches during his ownership and led the team to win two Stanley Cup titles in 1934 and 1938, respectively. After McLaughlin’s death in 1944, the team came under the ownership of the Norris family, who acted as their landlord as owners of the Chicago Stadium, and also owned stakes in several of the NHL teams.
CLIENT
Chicago Blackhawks
PROJECT DATES
Jan 2008 - June 2012
CATEGORIES
Art Direction, Logo Design, Web Design, Video Editing, Post Production
VIEW PROJECTS
In collaboration with American Eagle Digital Agency
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